Public Relations Principles (COM423)
Term: 2010-2011 Spring
Wed, 7:30 AM - 9:45 AM (1/10/2011 - 4/23/2011) Location: MIAM1--
An introduction to the theory and practice of public relations, emphasizing its publics, m anagement function, writing skills, communica tion processes, tools, and professional ethic s. Three hours.