Public Relations Principles (COM423)
Term: 2009-2010 Fall
Fri, 8:00 AM - 10:30 AM (8/31/2009 - 12/17/2009) Location: MIAM2--
An introduction to the theory and practice of public relations, emphasizing its publics, m anagement function, writing skills, communica tion processes, tools, and professional ethic s. Three hours.