Public Relations Principles (COM423)
Term: 2009-2010 Summer
Wed-Fri, 1:00 PM - 3:15 PM (5/17/2010 - 7/2/2010) Location: MIAM2--
An introduction to the theory and practice of public relations, emphasizing its publics, m anagement function, writing skills, communica tion processes, tools, and professional ethic s. Three hours.